PEOPLECERT and the Digital Marketing Institute join forces to tackle digital skills shortage through delivery of top quality digital marketing courses

MAY 9, 2017


PEOPLECERT, a global leader in the development and delivery of examinations, having certified millions of professionals in over 165 countries, is excited to announce the signing of a partnership agreement with the Digital Marketing Institute for the delivery of professional certifications worldwide.

The Digital Marketing Institute’s certifications for Digital Marketing and Sales Professionals are the gold standard for the profession. Its course content is validated by the Industry Advisory Council, representing the world’s largest and most influential digital brands, such as Google, Microsoft, Facebook and Twitter. To date, over 18,000 professionals in 100 countries have been certified. Digital Marketing is a fast-paced and ever-evolving discipline, that requires not only a firm foundation of knowledge in the field of Marketing, but a constant awareness and know-how of new trends, tools and resources.

PEOPLECERT is widely recognised as a growth enabler for its partners, thanks to its award-winning assessment technology, a state-of-the-art examination platform, global sales force, and outstanding Customer Service. The partnership will expose the Digital Marketing Institute’s certifications to PEOPLECERT’s vast global network of training organisations. This will allow professionals and businesses worldwide to benefit from courses of exceptional quality that offer unlimited growth opportunities.

Dimitris Nicolaides, Deputy Chief Commercial Officer and Business & IT Qualifications Director of PEOPLECERT, said: “When the Digital Marketing Institute decided to expand its operations on a global scale, PEOPLECERT was the obvious choice. Both organisations are guided by strong values and a vision to tackle the digital skills gap. Through our cutting-edge assessment technology, we will provide top quality Accreditation and Examination services, including Computer-based and Online Proctored exams. Our global business development teams are dedicated to the growth of the Digital Marketing Institute’s certifications, ensuring the success of what we hope will be a long and beneficial collaboration for both organisations.”

Director of Strategic Partnerships at the Digital Marketing Institute, Michael Goeden, said: “Our focus is to work with industry and educators to provide standardised, high-calibre digital marketing and sales certification programmes on a global scale. Through certification we will help meet the massive demand for certified digital marketing professionals across all industries. PEOPLECERT’s reputation and expertise puts us in a very strong position to continue doing that, affording us access to its extensive and expanding global partner network, exceptional professional certification expertise and outstanding exam technology.”


PEOPLECERT is a global leader in assessment and certification of professional skills, partnering with multi-national organisations and government bodies for the development and delivery of standardised exams. Delivering exams across 165 countries and in 25 languages over its state-of-the-art assessment technology, PEOPLECERT enables professionals to boost their careers and realise their life ambitions.

About the Digital Marketing Institute

Founded in Dublin, Ireland in 2008, the Digital Marketing Institute is a digital marketing and selling professional certification body. Through its growing network of education partners in 100 countries, it offers an industry validated professional certification from Associate to Masters level.


Media enquiries:

John Alexiou
Marketing & Communications Manager